- Free Exams
- 50% Off X-Rays
- 30% Off Adult Cleanings
- 35% Off Child Cleanings
- 15-50% Off Other Services
- Easy Enrollment
- No Waiting Periods
- No Maximums
- No Exclusions
- No Claims Forms
Whether you need a membership for yourself or your entire family, we’ve got you taken care of with our individual and family options.
Choose Your Office
Use your membership at a growing community of 10+ First Choice Dental offices located across Wisconsin.
Save & Smile
Your annual membership grants you immediate access to discounts on dental care including free exams plus 15-50% off most other services.
*Member savings may vary by location. Free exams limited to 2x per member/per annual membership term.
Make your oral health a priority with unlimited member savings on all dental services.
Enroll in less than 2 minutes and utilize your member savings right away.
Skip The Wait
Say goodbye to inconvenient waiting periods and hello to immediate savings.
Pay Less, Get More
Make your dental budget go even further by never paying a deductible again.
Improving access to quality, affordable dental care - one member at a time.
At First Choice Dental, we understand that in addition to providing comfortable, quality dental care — it’s important to do it at an affordable price. That is why we are pleased to offer our patients an alternative to dental insurance: Smart Choice Dental Plan. Our membership plan is not traditional dental insurance, but a unique program that helps you save on routine care and unplanned dental expenses with one low annual fee. The plan enables you to get just the services you need, when you need them. Come in and find the right dentist at the right price, one who’s sure to make your family smile!